Marketing Cloud PowerON (FY23 NEW)

Marketing Cloud PowerON (FY23 NEW)
Deposit from $500.00
Total due $35,000.00

Implementation of Salesforce Marketing Cloud specifically for the Clubs industry including CRM Integration, Email Studio, Email Template, Preference / Unsubscribe Page, a Handbook and 2x Journeys.

Price excludes tax


    Scope

    • Kick-off Meeting (30 mins)
    • Prep Checklist Review Meeting (1 hr)
    • Blueprint Document
    • 1 x Business Unit
    • 5 x Users (Default Roles)
    • 1 x Sender From Name and Email Address
    • 1 x Salesforce CRM Integration
    • 1 x CRM to MC subscription sync
    • Basic responsive email template
    • Email build & test
    • Guided email send
    • IP warmup strategy or IP guidance if on a dedicated IP
    • Email Studio handbook
    • Basic Opt out Preference page with up to 2 preferences (Email Only)
    • 3 Step Email Welcome Journey
    • 3 Step Email Reengagement Journey
    • 2x CRM Campaigns to track Journey outcomes
    • Solution Handover (4 hrs)
    • Warranty (1 month)


    What’s not included?

    • Business process documentation or training documentation outside of those explicitly listed in scope
    • Deployment to be done directly in production, no test accounts, no test environments
    • Relational data solutioning and configuration
    • API Consulting or configuration
    • Business analysis and Customer activities required to migrate existing data
    • Data cleansing, de-duplication, enrichment or reformatting. Data will be loaded as provided
    • Client must provide the complete CSV file following correct naming convention in the FTP
    • Data migration after the initial load
    • Dynamic Content Blocks
    • Responsive email template uses default Marketing Cloud templates
    • Basic Preference page is for Email only and using CRM fields to sync (must be boolean field only)
    • Sender Authentication Package (SAP) configuration
    • SSL Certificate setup
    • Custom Reply Mail Management configuration and any issues relating to no emails being sent or received, Customer must work with Salesforce Support to resolve
    • If Salesforce CRM User for Marketing Cloud Connect is not an Admin then a Change Request will be created to add additional hours to support for troubleshooting
    • AMPscript development and training
    • Custom Responsive Email Template
    • Discovery Workshop up to 2 hours
    • Any impacts, project delays or slippages caused as a result of SAP or SSL setup by Salesforce is not the responsibility of AFDigital
    • General product training
    • No signup form
    • Email content blocks only up to 5 content blocks for the template
    • Journeys will be basic only using single data entry with Personalisation fields required and no custom activities
    • Warranty is only on what was configured, should we find if anything has been changed or altered from what was configured this will fall out of Warranty


    Criteria

    • Marketing Cloud “Engagement” Licence
    • Journey Builder License
    • Customer to complete prep checklist before Kick-Off
    • SAP and SSL setup to be performed by Salesforce
    • Customer to provide admin license access 5 working days prior to project kickoff


    Scope

    • Kick-off Meeting (30 mins)
    • Prep Checklist Review Meeting (1 hr)
    • Blueprint Document
    • 1 x Business Unit
    • 5 x Users (Default Roles)
    • 1 x Sender From Name and Email Address
    • 1 x Salesforce CRM Integration
    • 1 x CRM to MC subscription sync
    • Basic responsive email template
    • Email build & test
    • Guided email send
    • IP warmup strategy or IP guidance if on a dedicated IP
    • Email Studio handbook
    • Basic Opt out Preference page with up to 2 preferences (Email Only)
    • 3 Step Email Welcome Journey
    • 3 Step Email Reengagement Journey
    • 2x CRM Campaigns to track Journey outcomes
    • Solution Handover (4 hrs)
    • Warranty (1 month)


    What’s not included?

    • Business process documentation or training documentation outside of those explicitly listed in scope
    • Deployment to be done directly in production, no test accounts, no test environments
    • Relational data solutioning and configuration
    • API Consulting or configuration
    • Business analysis and Customer activities required to migrate existing data
    • Data cleansing, de-duplication, enrichment or reformatting. Data will be loaded as provided
    • Client must provide the complete CSV file following correct naming convention in the FTP
    • Data migration after the initial load
    • Dynamic Content Blocks
    • Responsive email template uses default Marketing Cloud templates
    • Basic Preference page is for Email only and using CRM fields to sync (must be boolean field only)
    • Sender Authentication Package (SAP) configuration
    • SSL Certificate setup
    • Custom Reply Mail Management configuration and any issues relating to no emails being sent or received, Customer must work with Salesforce Support to resolve
    • If Salesforce CRM User for Marketing Cloud Connect is not an Admin then a Change Request will be created to add additional hours to support for troubleshooting
    • AMPscript development and training
    • Custom Responsive Email Template
    • Discovery Workshop up to 2 hours
    • Any impacts, project delays or slippages caused as a result of SAP or SSL setup by Salesforce is not the responsibility of AFDigital
    • General product training
    • No signup form
    • Email content blocks only up to 5 content blocks for the template
    • Journeys will be basic only using single data entry with Personalisation fields required and no custom activities
    • Warranty is only on what was configured, should we find if anything has been changed or altered from what was configured this will fall out of Warranty

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