Marketing Cloud For Clubs
Deposit from POA
Total due POA
Implementation of Salesforce Marketing Cloud specifically for the Clubs industry including Integration, Email Studio, Email Template, Preference / Unsubscribe Page, a Handbook and 3x Journeys.
Milestones
Here are the key activities and steps in your project:
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- Solution Handover (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Scope
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- 1 x Business Unit
- 5 x Users (Default Roles)
- 1 x Email sender profile
- 3 x data upload
- FTP File-drop sync and 3 x data source with a triggered automation import
- Basic responsive email template
- Email build & test
- Guided email send
- Custom branded Preference / Unsubscribe page (2x Preferences with Y/N)
- 3-step Email Welcome Journey
- 3-step Email Member Onboarding Journey
- 6-step Renewal Journey with Goal
- IP warmup strategy or IP guidance
- Email Studio handbook
- Solution Handover Training (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Advantages
- Careful management of preferences and unsubscribes
- Automated welcome journey for new Leads
- Automated onboarding journey for new Members
- Automated renewal journey for existing Members
- Clear documentation of Solution and Configuration provided
- Your Marketing Team will be setup quickly on Marketing Cloud
- Marketing Cloud will be configured ready to be used for Email Marketing
- Your data will be imported safely and kept in sync regularly
- When you send your first email we will guide you to ensure your success
- We will help you warm up your email IP safely following best practice
- Track your Marketing Cloud success in Google Analytics
- Post implementation support if anything goes wrong
Benefits
- Reduction of unsubscribes and ability for customers to choose preferences
- Increase guest/email subscriber visits to the Club
- Increase new Member visitation and spend
- Increase existing Member renewal
- Start getting the benefit of your Salesforce investment rapidly
- Reduce learning curve and impact to the business users
- Give your team confidence to do their job with a new tool
- Prevent data breaches and manual data handling
- Prevent damaging your IP reputation and ensure maximum deliverability
What’s not included?
- Business process documentation or training documentation outside of those explicitly listed in scope
- Deployment to be done directly in production, no test accounts, no test environments
- Relational data solutioning and configuration
- API Consulting or configuration
- Business analysis and Customer activities required to migrate existing data
- Data cleansing, de-duplication, enrichment or reformatting. Data will be loaded as provided
- Client must provide the complete CSV file following correct naming convention in the FTP
- Data migration after the initial load
- Dynamic Content Blocks
- Responsive email template uses default Marketing Cloud templates
- Sender Authentication Package (SAP) configuration
- SSL Certificate setup
- Custom Reply Mail Management configuration
- AMPscript development and training
- Custom Responsive Email Template
- Discovery Workshop up to 2 hours
- Any impacts, project delays or slippages caused as a result of SAP or SSL setup by Salesforce is not the responsibility of AFDigital
- General product training
- Basic opt-in/out unsubscribe page
- No signup form
- No Marketing cloud Connect
- Email content blocks only up to 5 content blocks for the template
- Warranty is only on what was configured, should we find if anything has been changed or altered from what was configured this will fall out of Warranty
- Preference Page doesn’t support multiple brands, more than listed preference flags or writing back to external systems
General Exclusions
These exclusions apply to all PowerON packages available on this website:
- Weekends and Australian National Public Holidays not supported
- Requests for on-site visitations or ANZ based resources may be subject to a 2 week lead time
- General Salesforce product training
- Any impacts, project delays or slippages caused as a result Salesforce Defects, Support or Provisioning is not the responsibility of AFDigital
- Software License fees (including Salesforce or 3rd party licenses)
- Support / implementation costs for 3rd party software not listed in scope
- Business analysis and Customer activities required run the project
- Project Management and coordination of internal client stakeholders and 3rd parties
- Business process documentation or training documentation outside of those explicitly listed in Inclusions
- Deployment to be done during business hours only, additional fees may be incurred if required
- Change management and internal communications
- Integration with internal or external systems outside those listed in scope
- Salesforce application support / case management
- Data cleansing, deduplication, enrichment or reformatting
- All scope items with specific number of items to be delivered e.g. “3 x Email Templates” are considered limitations rather than exact scope. Depending on the agreed design, we may build UP TO the quantity listed. The intent for this limitation is to prevent scope creep and ensure a successful project. There are no refund or partial refund for scope purchased that is not relevant or required.
- Final scope to be delivered is defined during Playback meeting, before Build starts. Any unused scope items are not eligible to be deferred, discounted or refunded after this point.
Post Go-Live Support (1 week)
Provide post-go live support via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
Warranty (1 month)
We will ensure if there is a problem with our implementation we will provide Level 1 Support to ensure you’re not left in the dark. Requests can be made via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
1. Introductory meeting
It’s important that we say hello before we start this new partnership.
In this first meeting we will confirm your order and ensure eligibility criteria are met. If for any reason we cannot continue with the project or any portion, you will receive a full refund within 7 business days.
You will be assigned a Project Manager who will be responsible for your project success.
2. Kick-Off Meeting
The Project Manager will arrange a brief meeting to review the project, scope, and discuss next steps.
3. Complete the Prep Checklist
Before we can proceed, you must complete the Prep Checklist provided.
4. Playback Meeting
The Project Manager will arrange a Playback meeting to go through the Prep Checklist with you and ensure everything is in place, they will also review the project, scope, and discuss next steps.
5. Build (1-4 weeks)
Leave it with us, our team of specialists will build and configure according to your Order. While you are waiting we recommend you explore:
6. Solution Handover
We will have a Handover Meeting with you to show how it’s been configured and get your feedback.
7. Recorded Training
We will arrange a recorded training where the use of the solution is demonstrated.
8. Post Go-Live Support (1 week)
Provide post-go live support via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
9. Project Closure
Once we’ve finished the project we will:
- Send you a NPS survey
- Hold a Project Retrospective with you to get your feedback
- Ask you to sign a Project Closure Acceptance Certificate
- Complete a Customer Satisfaction Survey from Salesforce
10. Warranty (1 month)
We will ensure if there is a problem with our implementation we will provide Level 1 Support to ensure you’re not left in the dark. Requests can be made via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
General Rules
- PowerON must be used for a brand new license
- Customer to complete prep checklist before we can start
- Customer to provide admin license access 5 working days prior to project kickoff
Minimum Criteria
- Marketing Cloud Professional Edition Licence or higher
- Marketing Cloud Journey Builder License (included in Corporate Edition or higher)
- Customer to complete prep checklist before Kick-Off
- SAP and SSL setup to be performed by Salesforce
- Customer to provide admin license access 5 working days prior to project kickoff
Milestones
Here are the key activities and steps in your project:
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- Solution Handover (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Scope
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- 1 x Business Unit
- 5 x Users (Default Roles)
- 1 x Email sender profile
- 3 x data upload
- FTP File-drop sync and 3 x data source with a triggered automation import
- Basic responsive email template
- Email build & test
- Guided email send
- Custom branded Preference / Unsubscribe page (2x Preferences with Y/N)
- 3-step Email Welcome Journey
- 3-step Email Member Onboarding Journey
- 6-step Renewal Journey with Goal
- IP warmup strategy or IP guidance
- Email Studio handbook
- Solution Handover Training (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Advantages
- Careful management of preferences and unsubscribes
- Automated welcome journey for new Leads
- Automated onboarding journey for new Members
- Automated renewal journey for existing Members
- Clear documentation of Solution and Configuration provided
- Your Marketing Team will be setup quickly on Marketing Cloud
- Marketing Cloud will be configured ready to be used for Email Marketing
- Your data will be imported safely and kept in sync regularly
- When you send your first email we will guide you to ensure your success
- We will help you warm up your email IP safely following best practice
- Track your Marketing Cloud success in Google Analytics
- Post implementation support if anything goes wrong
Benefits
- Reduction of unsubscribes and ability for customers to choose preferences
- Increase guest/email subscriber visits to the Club
- Increase new Member visitation and spend
- Increase existing Member renewal
- Start getting the benefit of your Salesforce investment rapidly
- Reduce learning curve and impact to the business users
- Give your team confidence to do their job with a new tool
- Prevent data breaches and manual data handling
- Prevent damaging your IP reputation and ensure maximum deliverability
What’s not included?
- Business process documentation or training documentation outside of those explicitly listed in scope
- Deployment to be done directly in production, no test accounts, no test environments
- Relational data solutioning and configuration
- API Consulting or configuration
- Business analysis and Customer activities required to migrate existing data
- Data cleansing, de-duplication, enrichment or reformatting. Data will be loaded as provided
- Client must provide the complete CSV file following correct naming convention in the FTP
- Data migration after the initial load
- Dynamic Content Blocks
- Responsive email template uses default Marketing Cloud templates
- Sender Authentication Package (SAP) configuration
- SSL Certificate setup
- Custom Reply Mail Management configuration
- AMPscript development and training
- Custom Responsive Email Template
- Discovery Workshop up to 2 hours
- Any impacts, project delays or slippages caused as a result of SAP or SSL setup by Salesforce is not the responsibility of AFDigital
- General product training
- Basic opt-in/out unsubscribe page
- No signup form
- No Marketing cloud Connect
- Email content blocks only up to 5 content blocks for the template
- Warranty is only on what was configured, should we find if anything has been changed or altered from what was configured this will fall out of Warranty
- Preference Page doesn’t support multiple brands, more than listed preference flags or writing back to external systems
General Exclusions
These exclusions apply to all PowerON packages available on this website:
- Weekends and Australian National Public Holidays not supported
- Requests for on-site visitations or ANZ based resources may be subject to a 2 week lead time
- General Salesforce product training
- Any impacts, project delays or slippages caused as a result Salesforce Defects, Support or Provisioning is not the responsibility of AFDigital
- Software License fees (including Salesforce or 3rd party licenses)
- Support / implementation costs for 3rd party software not listed in scope
- Business analysis and Customer activities required run the project
- Project Management and coordination of internal client stakeholders and 3rd parties
- Business process documentation or training documentation outside of those explicitly listed in Inclusions
- Deployment to be done during business hours only, additional fees may be incurred if required
- Change management and internal communications
- Integration with internal or external systems outside those listed in scope
- Salesforce application support / case management
- Data cleansing, deduplication, enrichment or reformatting
- All scope items with specific number of items to be delivered e.g. “3 x Email Templates” are considered limitations rather than exact scope. Depending on the agreed design, we may build UP TO the quantity listed. The intent for this limitation is to prevent scope creep and ensure a successful project. There are no refund or partial refund for scope purchased that is not relevant or required.
- Final scope to be delivered is defined during Playback meeting, before Build starts. Any unused scope items are not eligible to be deferred, discounted or refunded after this point.
Post Go-Live Support (1 week)
Provide post-go live support via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
Warranty (1 month)
We will ensure if there is a problem with our implementation we will provide Level 1 Support to ensure you’re not left in the dark. Requests can be made via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
MC PowerON for Clubs (FTP)
Deposit from $500.00
Total due $30,000.00
Implementation of Salesforce Marketing Cloud specifically for the Clubs industry including FTP Integration, Email Studio, Email Template, Preference / Unsubscribe Page, a Handbook and 3x Journeys.
Price excludes tax
Milestones
Here are the key activities and steps in your project:
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- Solution Handover (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Scope
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- 1 x Business Unit
- 5 x Users (Default Roles)
- 1 x Email sender profile
- 3 x data upload
- FTP File-drop sync and 3 x data source with a triggered automation import
- Basic responsive email template
- Email build & test
- Guided email send
- Custom branded Preference / Unsubscribe page (2x Preferences with Y/N)
- 3-step Email Welcome Journey
- 3-step Email Member Onboarding Journey
- 6-step Renewal Journey with Goal
- IP warmup strategy or IP guidance
- Email Studio handbook
- Solution Handover Training (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Advantages
- Careful management of preferences and unsubscribes
- Automated welcome journey for new Leads
- Automated onboarding journey for new Members
- Automated renewal journey for existing Members
- Clear documentation of Solution and Configuration provided
- Your Marketing Team will be setup quickly on Marketing Cloud
- Marketing Cloud will be configured ready to be used for Email Marketing
- Your data will be imported safely and kept in sync regularly
- When you send your first email we will guide you to ensure your success
- We will help you warm up your email IP safely following best practice
- Track your Marketing Cloud success in Google Analytics
- Post implementation support if anything goes wrong
Benefits
- Reduction of unsubscribes and ability for customers to choose preferences
- Increase guest/email subscriber visits to the Club
- Increase new Member visitation and spend
- Increase existing Member renewal
- Start getting the benefit of your Salesforce investment rapidly
- Reduce learning curve and impact to the business users
- Give your team confidence to do their job with a new tool
- Prevent data breaches and manual data handling
- Prevent damaging your IP reputation and ensure maximum deliverability
What’s not included?
- Business process documentation or training documentation outside of those explicitly listed in scope
- Deployment to be done directly in production, no test accounts, no test environments
- Relational data solutioning and configuration
- API Consulting or configuration
- Business analysis and Customer activities required to migrate existing data
- Data cleansing, de-duplication, enrichment or reformatting. Data will be loaded as provided
- Client must provide the complete CSV file following correct naming convention in the FTP
- Data migration after the initial load
- Dynamic Content Blocks
- Responsive email template uses default Marketing Cloud templates
- Sender Authentication Package (SAP) configuration
- SSL Certificate setup
- Custom Reply Mail Management configuration
- AMPscript development and training
- Custom Responsive Email Template
- Discovery Workshop up to 2 hours
- Any impacts, project delays or slippages caused as a result of SAP or SSL setup by Salesforce is not the responsibility of AFDigital
- General product training
- Basic opt-in/out unsubscribe page
- No signup form
- No Marketing cloud Connect
- Email content blocks only up to 5 content blocks for the template
- Warranty is only on what was configured, should we find if anything has been changed or altered from what was configured this will fall out of Warranty
- Preference Page doesn’t support multiple brands, more than listed preference flags or writing back to external systems
General Exclusions
These exclusions apply to all PowerON packages available on this website:
- Weekends and Australian National Public Holidays not supported
- Requests for on-site visitations or ANZ based resources may be subject to a 2 week lead time
- General Salesforce product training
- Any impacts, project delays or slippages caused as a result Salesforce Defects, Support or Provisioning is not the responsibility of AFDigital
- Software License fees (including Salesforce or 3rd party licenses)
- Support / implementation costs for 3rd party software not listed in scope
- Business analysis and Customer activities required run the project
- Project Management and coordination of internal client stakeholders and 3rd parties
- Business process documentation or training documentation outside of those explicitly listed in Inclusions
- Deployment to be done during business hours only, additional fees may be incurred if required
- Change management and internal communications
- Integration with internal or external systems outside those listed in scope
- Salesforce application support / case management
- Data cleansing, deduplication, enrichment or reformatting
- All scope items with specific number of items to be delivered e.g. “3 x Email Templates” are considered limitations rather than exact scope. Depending on the agreed design, we may build UP TO the quantity listed. The intent for this limitation is to prevent scope creep and ensure a successful project. There are no refund or partial refund for scope purchased that is not relevant or required.
- Final scope to be delivered is defined during Playback meeting, before Build starts. Any unused scope items are not eligible to be deferred, discounted or refunded after this point.
Post Go-Live Support (1 week)
Provide post-go live support via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
Warranty (1 month)
We will ensure if there is a problem with our implementation we will provide Level 1 Support to ensure you’re not left in the dark. Requests can be made via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
1. Introductory meeting
It’s important that we say hello before we start this new partnership.
In this first meeting we will confirm your order and ensure eligibility criteria are met. If for any reason we cannot continue with the project or any portion, you will receive a full refund within 7 business days.
You will be assigned a Project Manager who will be responsible for your project success.
2. Kick-Off Meeting
The Project Manager will arrange a brief meeting to review the project, scope, and discuss next steps.
3. Complete the Prep Checklist
Before we can proceed, you must complete the Prep Checklist provided.
4. Playback Meeting
The Project Manager will arrange a Playback meeting to go through the Prep Checklist with you and ensure everything is in place, they will also review the project, scope, and discuss next steps.
5. Build (1-4 weeks)
Leave it with us, our team of specialists will build and configure according to your Order. While you are waiting we recommend you explore:
6. Solution Handover
We will have a Handover Meeting with you to show how it’s been configured and get your feedback.
7. Recorded Training
We will arrange a recorded training where the use of the solution is demonstrated.
8. Post Go-Live Support (1 week)
Provide post-go live support via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
9. Project Closure
Once we’ve finished the project we will:
- Send you a NPS survey
- Hold a Project Retrospective with you to get your feedback
- Ask you to sign a Project Closure Acceptance Certificate
- Complete a Customer Satisfaction Survey from Salesforce
10. Warranty (1 month)
We will ensure if there is a problem with our implementation we will provide Level 1 Support to ensure you’re not left in the dark. Requests can be made via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
General Rules
- PowerON must be used for a brand new license
- Customer to complete prep checklist before we can start
- Customer to provide admin license access 5 working days prior to project kickoff
Minimum Criteria
- Marketing Cloud Professional Edition Licence or higher
- Marketing Cloud Journey Builder License (included in Corporate Edition or higher)
- Customer to complete prep checklist before Kick-Off
- SAP and SSL setup to be performed by Salesforce
- Customer to provide admin license access 5 working days prior to project kickoff
Milestones
Here are the key activities and steps in your project:
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- Solution Handover (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Scope
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- 1 x Business Unit
- 5 x Users (Default Roles)
- 1 x Email sender profile
- 3 x data upload
- FTP File-drop sync and 3 x data source with a triggered automation import
- Basic responsive email template
- Email build & test
- Guided email send
- Custom branded Preference / Unsubscribe page (2x Preferences with Y/N)
- 3-step Email Welcome Journey
- 3-step Email Member Onboarding Journey
- 6-step Renewal Journey with Goal
- IP warmup strategy or IP guidance
- Email Studio handbook
- Solution Handover Training (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Advantages
- Careful management of preferences and unsubscribes
- Automated welcome journey for new Leads
- Automated onboarding journey for new Members
- Automated renewal journey for existing Members
- Clear documentation of Solution and Configuration provided
- Your Marketing Team will be setup quickly on Marketing Cloud
- Marketing Cloud will be configured ready to be used for Email Marketing
- Your data will be imported safely and kept in sync regularly
- When you send your first email we will guide you to ensure your success
- We will help you warm up your email IP safely following best practice
- Track your Marketing Cloud success in Google Analytics
- Post implementation support if anything goes wrong
Benefits
- Reduction of unsubscribes and ability for customers to choose preferences
- Increase guest/email subscriber visits to the Club
- Increase new Member visitation and spend
- Increase existing Member renewal
- Start getting the benefit of your Salesforce investment rapidly
- Reduce learning curve and impact to the business users
- Give your team confidence to do their job with a new tool
- Prevent data breaches and manual data handling
- Prevent damaging your IP reputation and ensure maximum deliverability
What’s not included?
- Business process documentation or training documentation outside of those explicitly listed in scope
- Deployment to be done directly in production, no test accounts, no test environments
- Relational data solutioning and configuration
- API Consulting or configuration
- Business analysis and Customer activities required to migrate existing data
- Data cleansing, de-duplication, enrichment or reformatting. Data will be loaded as provided
- Client must provide the complete CSV file following correct naming convention in the FTP
- Data migration after the initial load
- Dynamic Content Blocks
- Responsive email template uses default Marketing Cloud templates
- Sender Authentication Package (SAP) configuration
- SSL Certificate setup
- Custom Reply Mail Management configuration
- AMPscript development and training
- Custom Responsive Email Template
- Discovery Workshop up to 2 hours
- Any impacts, project delays or slippages caused as a result of SAP or SSL setup by Salesforce is not the responsibility of AFDigital
- General product training
- Basic opt-in/out unsubscribe page
- No signup form
- No Marketing cloud Connect
- Email content blocks only up to 5 content blocks for the template
- Warranty is only on what was configured, should we find if anything has been changed or altered from what was configured this will fall out of Warranty
- Preference Page doesn’t support multiple brands, more than listed preference flags or writing back to external systems
General Exclusions
These exclusions apply to all PowerON packages available on this website:
- Weekends and Australian National Public Holidays not supported
- Requests for on-site visitations or ANZ based resources may be subject to a 2 week lead time
- General Salesforce product training
- Any impacts, project delays or slippages caused as a result Salesforce Defects, Support or Provisioning is not the responsibility of AFDigital
- Software License fees (including Salesforce or 3rd party licenses)
- Support / implementation costs for 3rd party software not listed in scope
- Business analysis and Customer activities required run the project
- Project Management and coordination of internal client stakeholders and 3rd parties
- Business process documentation or training documentation outside of those explicitly listed in Inclusions
- Deployment to be done during business hours only, additional fees may be incurred if required
- Change management and internal communications
- Integration with internal or external systems outside those listed in scope
- Salesforce application support / case management
- Data cleansing, deduplication, enrichment or reformatting
- All scope items with specific number of items to be delivered e.g. “3 x Email Templates” are considered limitations rather than exact scope. Depending on the agreed design, we may build UP TO the quantity listed. The intent for this limitation is to prevent scope creep and ensure a successful project. There are no refund or partial refund for scope purchased that is not relevant or required.
- Final scope to be delivered is defined during Playback meeting, before Build starts. Any unused scope items are not eligible to be deferred, discounted or refunded after this point.
Post Go-Live Support (1 week)
Provide post-go live support via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
Warranty (1 month)
We will ensure if there is a problem with our implementation we will provide Level 1 Support to ensure you’re not left in the dark. Requests can be made via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
MC PowerON for Clubs (CRM)
Deposit from $500.00
Total due $30,000.00
Implementation of Salesforce Marketing Cloud specifically for the Clubs industry including CRM Integration, Email Studio, Email Template, Preference / Unsubscribe Page, a Handbook and 2x Journeys.
Price excludes tax
Milestones
Here are the key activities and steps in your project:
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- Solution Handover (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Scope
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- 1 x Business Unit
- 5 x Users (Default Roles)
- 1 x Email sender profile
- 3 x data upload
- FTP File-drop sync and 3 x data source with a triggered automation import
- Basic responsive email template
- Email build & test
- Guided email send
- Custom branded Preference / Unsubscribe page (2x Preferences with Y/N)
- 3-step Email Welcome Journey
- 3-step Email Member Onboarding Journey
- 6-step Renewal Journey with Goal
- IP warmup strategy or IP guidance
- Email Studio handbook
- Solution Handover Training (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Advantages
- Careful management of preferences and unsubscribes
- Automated welcome journey for new Leads
- Automated onboarding journey for new Members
- Automated renewal journey for existing Members
- Clear documentation of Solution and Configuration provided
- Your Marketing Team will be setup quickly on Marketing Cloud
- Marketing Cloud will be configured ready to be used for Email Marketing
- Your data will be imported safely and kept in sync regularly
- When you send your first email we will guide you to ensure your success
- We will help you warm up your email IP safely following best practice
- Track your Marketing Cloud success in Google Analytics
- Post implementation support if anything goes wrong
Benefits
- Reduction of unsubscribes and ability for customers to choose preferences
- Increase guest/email subscriber visits to the Club
- Increase new Member visitation and spend
- Increase existing Member renewal
- Start getting the benefit of your Salesforce investment rapidly
- Reduce learning curve and impact to the business users
- Give your team confidence to do their job with a new tool
- Prevent data breaches and manual data handling
- Prevent damaging your IP reputation and ensure maximum deliverability
What’s not included?
- Business process documentation or training documentation outside of those explicitly listed in scope
- Deployment to be done directly in production, no test accounts, no test environments
- Relational data solutioning and configuration
- API Consulting or configuration
- Business analysis and Customer activities required to migrate existing data
- Data cleansing, de-duplication, enrichment or reformatting. Data will be loaded as provided
- Client must provide the complete CSV file following correct naming convention in the FTP
- Data migration after the initial load
- Dynamic Content Blocks
- Responsive email template uses default Marketing Cloud templates
- Sender Authentication Package (SAP) configuration
- SSL Certificate setup
- Custom Reply Mail Management configuration
- AMPscript development and training
- Custom Responsive Email Template
- Discovery Workshop up to 2 hours
- Any impacts, project delays or slippages caused as a result of SAP or SSL setup by Salesforce is not the responsibility of AFDigital
- General product training
- Basic opt-in/out unsubscribe page
- No signup form
- No Marketing cloud Connect
- Email content blocks only up to 5 content blocks for the template
- Warranty is only on what was configured, should we find if anything has been changed or altered from what was configured this will fall out of Warranty
- Preference Page doesn’t support multiple brands, more than listed preference flags or writing back to external systems
General Exclusions
These exclusions apply to all PowerON packages available on this website:
- Weekends and Australian National Public Holidays not supported
- Requests for on-site visitations or ANZ based resources may be subject to a 2 week lead time
- General Salesforce product training
- Any impacts, project delays or slippages caused as a result Salesforce Defects, Support or Provisioning is not the responsibility of AFDigital
- Software License fees (including Salesforce or 3rd party licenses)
- Support / implementation costs for 3rd party software not listed in scope
- Business analysis and Customer activities required run the project
- Project Management and coordination of internal client stakeholders and 3rd parties
- Business process documentation or training documentation outside of those explicitly listed in Inclusions
- Deployment to be done during business hours only, additional fees may be incurred if required
- Change management and internal communications
- Integration with internal or external systems outside those listed in scope
- Salesforce application support / case management
- Data cleansing, deduplication, enrichment or reformatting
- All scope items with specific number of items to be delivered e.g. “3 x Email Templates” are considered limitations rather than exact scope. Depending on the agreed design, we may build UP TO the quantity listed. The intent for this limitation is to prevent scope creep and ensure a successful project. There are no refund or partial refund for scope purchased that is not relevant or required.
- Final scope to be delivered is defined during Playback meeting, before Build starts. Any unused scope items are not eligible to be deferred, discounted or refunded after this point.
Post Go-Live Support (1 week)
Provide post-go live support via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
Warranty (1 month)
We will ensure if there is a problem with our implementation we will provide Level 1 Support to ensure you’re not left in the dark. Requests can be made via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
1. Introductory meeting
It’s important that we say hello before we start this new partnership.
In this first meeting we will confirm your order and ensure eligibility criteria are met. If for any reason we cannot continue with the project or any portion, you will receive a full refund within 7 business days.
You will be assigned a Project Manager who will be responsible for your project success.
2. Kick-Off Meeting
The Project Manager will arrange a brief meeting to review the project, scope, and discuss next steps.
3. Complete the Prep Checklist
Before we can proceed, you must complete the Prep Checklist provided.
4. Playback Meeting
The Project Manager will arrange a Playback meeting to go through the Prep Checklist with you and ensure everything is in place, they will also review the project, scope, and discuss next steps.
5. Build (1-4 weeks)
Leave it with us, our team of specialists will build and configure according to your Order. While you are waiting we recommend you explore:
6. Solution Handover
We will have a Handover Meeting with you to show how it’s been configured and get your feedback.
7. Recorded Training
We will arrange a recorded training where the use of the solution is demonstrated.
8. Post Go-Live Support (1 week)
Provide post-go live support via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
9. Project Closure
Once we’ve finished the project we will:
- Send you a NPS survey
- Hold a Project Retrospective with you to get your feedback
- Ask you to sign a Project Closure Acceptance Certificate
- Complete a Customer Satisfaction Survey from Salesforce
10. Warranty (1 month)
We will ensure if there is a problem with our implementation we will provide Level 1 Support to ensure you’re not left in the dark. Requests can be made via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
General Rules
- PowerON must be used for a brand new license
- Customer to complete prep checklist before we can start
- Customer to provide admin license access 5 working days prior to project kickoff
Minimum Criteria
- Marketing Cloud Professional Edition Licence or higher
- Marketing Cloud Journey Builder License (included in Corporate Edition or higher)
- Customer to complete prep checklist before Kick-Off
- SAP and SSL setup to be performed by Salesforce
- Customer to provide admin license access 5 working days prior to project kickoff
Milestones
Here are the key activities and steps in your project:
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- Solution Handover (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Scope
- Kick-off Meeting (30 mins)
- Prep Checklist Review Meeting (1 hr)
- Blueprint Document
- 1 x Business Unit
- 5 x Users (Default Roles)
- 1 x Email sender profile
- 3 x data upload
- FTP File-drop sync and 3 x data source with a triggered automation import
- Basic responsive email template
- Email build & test
- Guided email send
- Custom branded Preference / Unsubscribe page (2x Preferences with Y/N)
- 3-step Email Welcome Journey
- 3-step Email Member Onboarding Journey
- 6-step Renewal Journey with Goal
- IP warmup strategy or IP guidance
- Email Studio handbook
- Solution Handover Training (4 hrs)
- Post Go Live Support (1 week)
- Warranty (1 month)
Advantages
- Careful management of preferences and unsubscribes
- Automated welcome journey for new Leads
- Automated onboarding journey for new Members
- Automated renewal journey for existing Members
- Clear documentation of Solution and Configuration provided
- Your Marketing Team will be setup quickly on Marketing Cloud
- Marketing Cloud will be configured ready to be used for Email Marketing
- Your data will be imported safely and kept in sync regularly
- When you send your first email we will guide you to ensure your success
- We will help you warm up your email IP safely following best practice
- Track your Marketing Cloud success in Google Analytics
- Post implementation support if anything goes wrong
Benefits
- Reduction of unsubscribes and ability for customers to choose preferences
- Increase guest/email subscriber visits to the Club
- Increase new Member visitation and spend
- Increase existing Member renewal
- Start getting the benefit of your Salesforce investment rapidly
- Reduce learning curve and impact to the business users
- Give your team confidence to do their job with a new tool
- Prevent data breaches and manual data handling
- Prevent damaging your IP reputation and ensure maximum deliverability
What’s not included?
- Business process documentation or training documentation outside of those explicitly listed in scope
- Deployment to be done directly in production, no test accounts, no test environments
- Relational data solutioning and configuration
- API Consulting or configuration
- Business analysis and Customer activities required to migrate existing data
- Data cleansing, de-duplication, enrichment or reformatting. Data will be loaded as provided
- Client must provide the complete CSV file following correct naming convention in the FTP
- Data migration after the initial load
- Dynamic Content Blocks
- Responsive email template uses default Marketing Cloud templates
- Sender Authentication Package (SAP) configuration
- SSL Certificate setup
- Custom Reply Mail Management configuration
- AMPscript development and training
- Custom Responsive Email Template
- Discovery Workshop up to 2 hours
- Any impacts, project delays or slippages caused as a result of SAP or SSL setup by Salesforce is not the responsibility of AFDigital
- General product training
- Basic opt-in/out unsubscribe page
- No signup form
- No Marketing cloud Connect
- Email content blocks only up to 5 content blocks for the template
- Warranty is only on what was configured, should we find if anything has been changed or altered from what was configured this will fall out of Warranty
- Preference Page doesn’t support multiple brands, more than listed preference flags or writing back to external systems
General Exclusions
These exclusions apply to all PowerON packages available on this website:
- Weekends and Australian National Public Holidays not supported
- Requests for on-site visitations or ANZ based resources may be subject to a 2 week lead time
- General Salesforce product training
- Any impacts, project delays or slippages caused as a result Salesforce Defects, Support or Provisioning is not the responsibility of AFDigital
- Software License fees (including Salesforce or 3rd party licenses)
- Support / implementation costs for 3rd party software not listed in scope
- Business analysis and Customer activities required run the project
- Project Management and coordination of internal client stakeholders and 3rd parties
- Business process documentation or training documentation outside of those explicitly listed in Inclusions
- Deployment to be done during business hours only, additional fees may be incurred if required
- Change management and internal communications
- Integration with internal or external systems outside those listed in scope
- Salesforce application support / case management
- Data cleansing, deduplication, enrichment or reformatting
- All scope items with specific number of items to be delivered e.g. “3 x Email Templates” are considered limitations rather than exact scope. Depending on the agreed design, we may build UP TO the quantity listed. The intent for this limitation is to prevent scope creep and ensure a successful project. There are no refund or partial refund for scope purchased that is not relevant or required.
- Final scope to be delivered is defined during Playback meeting, before Build starts. Any unused scope items are not eligible to be deferred, discounted or refunded after this point.
Post Go-Live Support (1 week)
Provide post-go live support via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
Warranty (1 month)
We will ensure if there is a problem with our implementation we will provide Level 1 Support to ensure you’re not left in the dark. Requests can be made via support@afdigital.com if there are any issues requiring our help (within scope of the work we have done).
