Experience Cloud makes it easy to connect beautifully-branded digital experiences connected to your CRM, enabling you to share information and collaborate with people who are key to your business processes, including customers, partners, and employees. It can be called a portal, help forum, or support community, among others.
The Experience Cloud advantage
Building a digital experience using Salesforce allows you to integrate everything. You can:
- Create multiple experiences for specific needs
- Extend business processes to partners and customers
- Integrate data (including orders or financial information) from third-party providers
- Use themes and templates to create beautiful branded experiences
- Use Salesforce CMS to create content and deliver to any channel
A digital experience built using Experience Cloud provides a window into your Salesforce world, because data living in your Salesforce.org can be shared externally through your site.
Here are the ways Experience Cloud helps businesses improve relationships with various stakeholders:
Engage with customers
With your digital experience built with Experience Cloud, the possibilities are endless. You can empower your customers to independently find solutions to their customer-service issues with their own access to your knowledge base, service agents, and peer-to-peer support. Customers are also able to access their own data in a member portal.
You can also increase your and your partners’ revenue stream by collaborating on opportunities and deals. Because you are able to share content and training materials, you can onboard partners quickly and efficiently.
Plus, because you are building your experience within the Salesforce platform, you can integrate various features seamlessly.
You can also measure the return on your Experience Cloud investment by tracking customer satisfaction, net promoter score (NPS), and time spent by a support agent on each case, among others.
Empower partners and build robust relationships
Enable your partners to sell faster, smarter, and collaborate more effectively with channel account managers. By setting up a partner portal, you can streamline the onboarding process and provide your partners with access to marketing campaigns and funds, qualified leads, deal registration, opportunity management, and quick, easy quoting.
Finally, Experience Cloud allows you to build multiple sites across your organisation for different purposes and transition seamlessly between them. You can then use these sites to drive more sales by connecting your employees with your distributors, resellers, and suppliers and world-class service by giving your customers one place to get answers. You can also promote an upcoming event and manage social listening, content, engagement, and workflows all in one place.
Book a consultation to learn more about Experience Cloud and how it helps your business.
