About the Client:
Realmark has been in the business since 1989 as a family-owned business, spanning across residential, commercial, and rural property.
Problem(s):
Realmark and its subsidiary, Capita Finance, tapped AFDigital to help with their digital transformation and implement Salesforce Marketing Cloud.
What We Did
AFDigital successfully implemented and integrated Salesforce Marketing Cloud for both Realmark and Capita Finance. The team also set up Email Studio and Journey Builder for the brand along with basic customer journeys and best-practice custom responsive email templates to get Realmark started on building smarter customer journeys.