Success Story

Global Launch for Revolutionary Health Device



About the Client:

Personal Defibrillator company Rapid Response Revival has successfully launched CellAED, an innovative portable automated external defibrillator for home, community, and business use, in Europe, Australia, and other parts of the world.

Problem(s):

Rapid Response Revival has engaged AFDigital to help with their website implementation and Salesforce CRM integration as part of their digital transformation strategy.

What We Did

A high-priority deliverable under this project, the three CellAED websites are now live and ready to take pre-orders across EU, AU, and other regions, enabling people to save lives by having access to rapid defibrillation. Their CellAED AU website also generated record-breaking pre-order sales weeks after its launch.

AFDigital worked closely with the client from the start of their journey through to scaling their business as a strategic partner. Our Consultants built a prioritised roadmap, recommended an organisational change strategy and have been provide ongoing enhancements and support to ensure Salesforce is successfully adopted.

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