About the Client:
Westfund Health Insurance is a regional, not-for-profit healt fund with locations across NWS and Queensland.
Problem(s):
Westfund’s key challenge is to have an optimised CRM for a more empowering smart customer journey.
What We Did
AFDigital engaged with Westfund to implement their Salesforce Sales and Marketing cloud platform for an optimised CRM and end-to-end delivery. This included Discovery Workshops and integration. AFDigital also provided TeamX support to operate and enhance Salesforce investment which included responsive support, admin, marketing, and tech ops services.
