MARKETING CLOUD HEALTH CHECK FOR TRAVEL

JOURNEY BEYOND



CHALLENGES

Journey Beyond is a current Salesforce customer, however, they would like to maximise its capabilities and utilise the platform in the best ways they can.

WHAT WE DID

Journey Beyond needed help in leveraging their rich customer data and their Marketing Cloud instance to its potential, so the brand tapped AFDigital to provide advice and recommendations and develop a plan for success.

Our team first conducted a Marketing Cloud Health Check for the brand to know exactly what needs to be improved, then provided the appropriate advice and best practices to the Journey Beyond team through a 12-month roadmap so the brand can go above and beyond in their customer journeys.

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