Salesforce’s flagship event, Dreamforce, made headlines again this year, not just for its daily attendance of over 40,000 or the celebrity sightings of Matthew McConaughey, perennial rockers The Foo Fighters, and AI Pioneer Sam Altman of OpenAI fame. At its core, the conversation spotlighted one clear message: The future revolves around AI, but its success hinges on building trust in its capabilities and its use of your data. Salesforce billed Dreamforce 2023 as “the world’s largest AI event,” and it didn’t disappoint.
